Actions you can take to create success
Recently I took a look at the steps to success I use that really make a difference, both in my work and personal life.
1. Set your standards high
Very little is impossible, be a forward thinker problem solver. Success is a state of mind.
2. Take ownership of your mistakes
Ownership shows character and the ability to learn and grow.
3. Don’t overpromise and under deliver
Be clear about the what and when. If you are promising something within a timeframe, give it a bit longer and deliver early.
4. Together everyone achieves more
Seldom does a person succeed alone, teamwork is essential and the sign of a good leader.
5. Quit complaining
Less time complaining and more time taking action to find solutions will increase productivity.
6. Get your head out of the sand
Just because it has always been done ‘that way’ doesn’t mean it is the best way. Adaptation to a fast changing business environment is critical to success, be it with people, products, or technology.
7. Your words become your future
Make sure what you say isn’t holding you back. Every word uttered creates the future that your company will become. Focus on the positives.
"When you want to succeed as bad as you want to breathe, then you will be successful." Eric Thomas.
I have had my share of frustrating experiences with navigating around Google's business offerings, from managing multiple pages and accounts to working with multiple business.
Things may be looking up, Google My Business is looks set to change this, and life may get easier! It will certainly be worth monitoring and experiment with over the coming months to measure its effectiveness.
But first, what is the point?
According to Google, My Business is going to help business owners get more exposure online. So, if you put two and two together, it a no brainer. If you want your business to rank well and be found on Google set yourself up on Google My Business.
Google My Business offers business owners everything they need to get started on Google all in one easy to use interface, by combining it's exisiting Google +, Pages, Maps and Search with some new features. There is an Andriod app available, with iOS coming soon.
What to do next
Build a profile page
Head to the Google My Business main dashboard.
If you already have an account Sign In, you will be redirected to My Business, where you can take a tour and suss out what is new.
Or choose Get on Google.
Begin typing in your business name, once you find it click on it, and if you have already verified ownership you will be redirected to the My Business Dashboard. If not you will be walked through the process of how to do this.
From here you enter business information like hours, phone number, a website link and images.
Most importantly claim and verify your business listing.
If you are not a local business, you will click on the link in the top right, here there are options for storefront, services and brand. This will give you a different type of listing.
Features of Google My Business
Share your photos, links, videos and events.
Once your business is verified you can see how well your posts are engaging, access demographics of your followers and gain insight into your visibility.
These can now be left on your Google+ Page, each business is given a Google rating and you can manage your reviews on Google and around the Internet.
You can start your own hangout, and join others.
Google My Business Locations
Google My Business Locations is a handy new feature, still in its infancy, will allow you to manage multiple locations under one account.
And finally if you have got in the conundrum of having multiple Google Maps for your business, you can now merge them.
We would love to hear how you are getting on with Google My Business, and if you need support send us an email or phone, we would love to help.
Rules and regulations can be tiresome, but it pays to keep up with the play so you aren't penalised.
Here are links for the most common social media platforms general policies and promotion guidelines and links to logos and brand guidelines.
Policies, guidelines and terms of service
Logos and brand guidelines
With 20 years experience in marketing, Kath knows what works for businesses, this blog has the latest tips, tricks and innovations to help your business online.